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Results 1 - 25 of 27 matches |
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Medical Group Management Association (MGMA)
, Oct 12, 2009
In this highly informative piece, authors Cynthia L. Dunn, RN, FACMPE and Rosemarie Nelson, MS, healthcare industry leading experts and principal consultants for the MGMA Health Care Consulting Group (www.mgma.com/consulting) have composed an in-depth look at the medical practice of the future that will allow you to learn about the following.
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Medical Group Management Association (MGMA)
, Jun 25, 2009
MGMA Connexion™ magazine is the medical group practice professional's power resource. This popular magazine is filled with insight from peers, advice from experts and timely information on a variety of cutting-edge healthcare industry topics. MGMA Connexion™ magazine ranks as the "must-read" magazine for nearly 23,000 Medical Group Management (MGMA) members. MGMA's flagship publication is distributed ten times per year with a circulation well beyond the nearly 23,000 readers. About 50% or readers report the MGMA that they pass the issues on to other readers. This sample issue includes trend stories and member case studies, providing you a behind-the-scenes perspective on the group practice industry.
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SilverPop Engage
, Mar 23, 2009
This Silverpop white paper lays out the 16 Deliverability “Must Dos” that will give you measurable improvement in the number of messages delivered correctly to subscribers’ inboxes. You’ll also find an explanation of basic concepts, a resource section and links to more information at the Silverpop Web site and from other deliverability authorities.
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WhatCounts
, Oct 26, 2009
Twenty percent of legitimate email never reaches the inbox. Blame the ISPs' ongoing fight against spam-and then, look in the mirror. Today, your sending practices play the major role in determining whether or not your email makes it to the inbox.
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SDL Tridion
, Oct 12, 2009
Online channels are a fundamental consideration when meeting business objectives. Emarketing is an extension of business processes and communication strategies. Customer-facing organisations are rethinking how to engage and inspire online audiences. However, every investment must be balanced against cost reductions and its effect on executing business objectives. This whitepaper will help you to connect web content management investment with its effects on your business.
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HubSpot, Inc.
, Oct 12, 2009
Learn how to measure the effectiveness of your business website.
Duration: 1 Hour
Who should attend?
Marketing professionals and business owners. No technical experience required.
Speaker:
Mike Volpe, VP Marketing at HubSpot and co-host of the weekly marketing video podcast HubSpot TV.
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Lyris
, Oct 02, 2009
In recent years many email marketers have avoided HTML emails fearing deliverability issues and lower response rates. But HTML emails only create problems when they are coded or designed the wrong way. HTML problems can easily be avoided with a little guidance. Here's a definitive guide that even the most experienced marketers will find essential for developing HTML emails that get desired results.
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SDL Tridion
, Sep 30, 2009
Organisations face many challenges when creating a constellation of global Web sites. They need to maintain brand consistency while allowing for variations that reflect local culture. Creating truly localised Web sites can be a daunting process, in which corporate and local marketing teams need to work together to provide relevant information to many different target audiences.
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ATG
, Sep 21, 2009
'ATG e-commerce trends in Europe' research examines the attitudes towards online shopping across seven countries and indicates some areas of opportunity for retailers.
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GoldMail
, Aug 27, 2009
There are three key challenges every sales organization needs to overcome.
. People resist being sold to
. They hide from you behind voice mail and email
. No personal connection can be established
This paper will review all three challenges and provide key case studies for how real world sales teams overcame this resistance to increase revenue without chasing buyers.
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Bulldog Solutions
, Jul 20, 2009
A call-to-action architecture helps you engage more prospects in conversations that could lead to closed sales. This white paper outlines a strategy to create a call-to-action architecture that sets your sales team up for a success.
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Bulldog Solutions
, Jul 20, 2009
With competition growing for your prospects’ attention, it’s never been more important to create powerful messaging that builds a bridge between an issue that’s on their minds and your company’s solution or service. This white paper outlines three steps for creating relevant messages and effective calls to action.
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Bulldog Solutions
, Jul 20, 2009
If you’re under increasing pressure to be as efficient as possible with your marketing spend, you need to avoid wasting resources on strategies and messages targeted at the wrong audience. This white paper is a step-by-step guide on creating buyer personas to help focus your marketing efforts.
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LeapFrog Interactive
, Jul 09, 2009
For a brand's online destination to be effective, for its marketing message to connect with its audience, it has to be properly constructed. To reach this state, the right blending of interactivity, usability, and design needs to be determined and then achieved. Otherwise, a brand runs the risk of an off target, off-putting interactive experience.
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LeapFrog Interactive
, Jul 09, 2009
A wise brand uses many marketing channels to reach its target audience. But a successful one will integrate its multi-channel efforts into one cohesive marketing campaign where all the parts work together to better each other's performance and drive the campaign to success. The following white paper breaks down why integrated marketing should be a strategy that a brand employs and offers some examples of what makes a successful integrated campaign run.
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LeapFrog Interactive
, Jul 09, 2009
The links below will provide you with access to the latest research and expert recommendations. This information has been customized by industry to best reflect the ways in which you can improve your marketing campaigns by integrating landing pages into your offline marketing activities. Learn more today!
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Pardot
, Apr 29, 2009
You've laid the groundwork and attracted the visitors, now conversion is key. As a B2B marketer, you typically have a very limited window to prove your value proposition. Learn eight simple techniques, including progressive profiling, form validation and multivariate testing, that will help you fine tune your landing pages and increase conversion rates.
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The FeedRoom
, Mar 31, 2009
Many companies still are experimenting with different ways to use Web video in order to squeeze more efficiency out of their on-going operations. New, creative applications of the technology are emerging every day, helping organizations to achieve high returns on investment from their spending on the technology.
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iSpeakVideo
, Mar 27, 2009
This report is packed full of useful tips plus "real world" ideas and guidelines to help any website owner or online marketer incorporate video onto their website.
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Jellyvision Inc.
, Mar 23, 2009
When your site offers a complex solution that requires high level customer engagement, it is often a challenge to keep customers’ attention enough to convey the value of your product. Download this paper to learn how to increase conversion rates, and reduce website abandonment by forging a personalized and emotional connection between your brand and consumers on your site.
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Art Technology Group, Inc
, Feb 02, 2009
Written by: Forrester Research and Sponsored by: Art Technology Group, Inc. In this economic climate, no one can afford to lose a customer. Rather than halting spending, smart customer service executives will use this economic downturn as an opportunity to regroup and reprioritize. What should they focus on?
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Art Technology Group, Inc
, Feb 02, 2009
Written by: Forrester Research and Sponsored by: Art Technology Group, Inc. In 2008, contextual, task-related help means more than a toll-free number on a booking page or a FAQ section on your Web site. It means being more relevant and personal and helping travelers in the channel they prefer immediately so they aren't driven to other channels - or worse, a competitor's site.
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Tealeaf
, May 12, 2008
While many companies believe they are delivering adequate online experiences, their customers are in pain. Why do most organizations miss the mark? Improving online customer experience requires organizations to have one view of the online customer and to utilize a common language when discussing customer experience. Tealeaf gives you insights via their new guide, "Building an Online Customer Experience Competency: Five Steps".
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Campaigner
, Jan 09, 2007
This white paper provides powerful tactics to help you grow bigger, better and more relevant opt-in lists — and turn your Web browsers into buyers.
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ForeSee Results
, Feb 05, 2007
With clickstream analytics, you know WHAT your online customers are doing online. But, do you know WHY? To learn how to take your web analytics to the next level by adding the WHY to the WHAT, download this free white paper on the value of adding customer satisfaction measurement to your behavioral web analytics.
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Results 1 - 25 of 27 matches |
Sort Results By : Published Date | Title | Company name |
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