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Search Engines
A search engine is a program designed to help find information stored on a computer system such as the World Wide Web, or a personal computer. The search engine allows one to ask for content meeting specific criteria (typically those containing a given word or phrase) and retrieving a list of references that match those criteria. Search engines use regularly updated indexes to operate quickly and efficiently.

Results 1 - 25 of 32 matches Sort Results By : Published Date | Title | Company name

Multilateral Online Marketing (MOM) Demo Fathom SEO.

by Fathom SEO. , Jul 27, 2009

View Fathom SEO's Multilateral Online Marketing (MOM) demo and learn about Internet marketing strategies such as cutting-edge integrated Internet marketing for tough financial times.

The Cost Of Search Engine Optimization & Why You Should Outsource SEO Web.com

by Web.com , Jul 24, 2009

In most cases, outsourced optimization costs less, and produces more, than in-house initiatives. Your marketing department may not have the extensive knowledge or experience required to get you the best search engine rankings. Learn how to find a search marketing agency that is up-to-date on the latest techniques and trends in search engine optimization and paid placement.

New Websites & SEO: Don’t Make This Search Engine Optimization Mistake Web.com

by Web.com , Jul 24, 2009

How to identify and avoid implementation delays on your website while ensuring that that it will be search engine friendly. Learn the power of the “Phased Approach” and what Search Engines consistently reward.

How to Measure ROI from your SEO Efforts Brick Marketing

by Brick Marketing , Jul 10, 2009

Nick Stamoulis of Search Engine Marketing Firm, Brick Marketing discusses some best practices to determine and measure the ROI of an SEO program.

What to Look For When Hiring a Search Engine Marketing Firm Brick Marketing

by Brick Marketing , Jul 10, 2009

Nick Stamoulis of Search Engine Marketing Firm, Brick Marketing discusses several tips of factors to look at when hiring an SEM company.

Improving Lead Quality in B2B Search Marketing Business.com

by Business.com , Jun 03, 2009

Learn the 9 keys to improving the quality of your leads from your B2B search marketing efforts - simply and effectively - with this Business.com whitepaper. Download to learn more today!

10 Tips to Improving Your Search Marketing ROI: BtoB Search Guide Business.com

by Business.com , Jun 03, 2009

Download B2B search marketing tips from over 140 top B2B search marketing agencies and the experts at Business.com. This whitepaper offers key insights and tips to help B2B marketing professionals quickly deliver better search marketing ROI.

How to Demonstrate the Value of Social Media to Your Boss HubSpot, Inc.

by HubSpot, Inc. , May 18, 2009

You get it. You love it. But now you're in the position of asking for budget or permission or both to cover your social media implementation plans. You want to make sure the boss knows that other companies have done it successfully, that the learning curve is brief, that the tools are inexpensive, and that this isn't a terrible resource suck (or if it is, just how does that work?). Attend this free webinar to learn how to convince your boss the value of social media and how to implement it for your business.

The 57-Point Checklist to Hiring the Right PPC Management Agency Engine Ready

by Engine Ready , Apr 30, 2009

Are you thinking about outsourcing your PPC Management and not sure how to really evaluate the best agency to meet your needs?  With thousands of agencies to choose from, how do you make sure you hire the right company? Read this insightful whitepaper that discusses the 57 questions you should be focusing on in your pursuit for the right PPC Management agency.

Boosting B2B Marketing Results with Online Video BrightCove, Inc.

by BrightCove, Inc. , Mar 05, 2009

With the growth of online video, B2B marketers are using video as part of their inbound and outbound marketing strategies — from SEO to banner advertising — improving overall results and increasing returns from their marketing investments. Learn proven approaches and practical examples of the ways B2B Marketers can grown their business through the effective use of online video in both inbound and outbound marketing initiatives.

Top 10 B2B Paid Search Mistakes Point It

by Point It , Mar 02, 2009

Many business-to-business (B2B) marketers fail at search without even knowing it. The very basic performance reports available through Google™ and other search providers can lead an advertiser to believe that his or her campaign is generating plenty of qualified interest, when the actual truth could be precisely the opposite.

Planning for PR Success: Four Keys to Prepare for 2009 Vocus, Inc

by Vocus, Inc , Dec 16, 2008

Evaluate your current PR program to help you develop a plan that will reach your goals and objectives, while delivering value to the business.  Learn the four keys you need to plan for strong, focused and successful PR in 2009.

Search Engine Optimization for Press Releases Vocus, Inc

by Vocus, Inc , Dec 16, 2008

Identify ways to increase rankings in search engines and drive traffic to your website.  Get tips to optimize your press releases for search engines—reach a broader audience, deliver your message & drive traffic to your website.

Five Tips for Delivering Great PR for Less Money Vocus, Inc

by Vocus, Inc , Dec 16, 2008

Get the five tips you need to deliver great PR for less money.  Leverage the latest PR tools to help you accelerate the impact of your PR initiatives, while being budget conscious.

Reaching Your Audience: A Practical Guide to Online Video Distribution BrightCove, Inc.

by BrightCove, Inc. , Dec 12, 2008

With the explosive growth of online video, many marketers are experimenting with a variety of distribution strategies. Discover how you can quickly, easily develop the right distribution strategy for your online video content. The right distribution strategy can increase traffic to your website, build a more widely known and influential brand, and tap into previously unreachable customer bases.

B2B Search Success: Quantifying Search Engine Marketing Benefits for B2B Marketers Oneupweb

by Oneupweb , Jun 24, 2008

Learn how to predict your business' success through search marketing and secure the support of upper management with Oneupweb's white paper, B2B Search Success: Quantifying Search Marketing Benefits for B2B Marketers.

What makes search so strategic for B-to-B? Godfrey

by Godfrey , Aug 21, 2009

B-to-B Strategic Search has been created by Godfrey to provide the customer-centric, content-driven approach needed for successful business-to-business search performance. It uses all available tools to help B-to-B marketers achieve a presence in the search results of users who are looking for their technology or product. It thus includes both search engine optimization (SEO), the practice of modifying your site to improve organic search results, and search engine marketing (SEM), or paid search.

A New Form of Relationship Selling Genius Inc

by Genius Inc , Dec 23, 2008

At times nothing can replace a face-to-face meeting.  Yet with Sales 2.0, a lot of selling can occur over the Web, over the phone and in the office which can make relationship selling much more efficient and measurable.  I, David Thompson, explain in the video.

Contact Optimization for Direct Marketers Brief Alterian Inc

by Alterian Inc , Dec 18, 2008

Changes in customer behavior, contact saturation, and the emergence of new digital channels are forcing marketers to identify new ways to acquire, retain, and grow customers. Organizations that have embraced analytics to inform and evaluate campaigns, drive contact strategies, and ultimately enhance customer experiences have seen improvements in overall marketing effectiveness and ROI.

Creating a Web Strategy Alterian Inc

by Alterian Inc , Dec 18, 2008

This white paper discusses best starting points and key factors of determining a website strategy, as well as how to avoid common pitfalls of the process.

How to Make Marketing Integration a Whole Lot Easier Alterian Inc

by Alterian Inc , Dec 18, 2008

Marketing Integration should not be seen with an end result of a Utopia, but instead as one ongoing process.  It can be increased through small integration of on-line and off-line processes that in the end will lead to a better understanding of one's market and financial decisions.

Industrial Marketing Decision Maker Kit GlobalSpec

by GlobalSpec , Nov 21, 2008

Download this kit to discover the latest information about how best to use your limited marketing resources (your peer's #1 problem) to drive more leads and sales.

Marketing To Industrial Professionals GlobalSpec

by GlobalSpec , Nov 21, 2008

This white paper offers suppliers and manufacturers in the industrial sector the information needed to develop a robust and effective online marketing strategy – beyond the company Web site.

What B2B Marketers Need to Know about Improving Search Engine Performance Godfrey

by Godfrey , Oct 24, 2008

 Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.

Podcasts deliver fresh, authentic audio content to target audiences Godfrey

by Godfrey , Oct 24, 2008

Why are podcasts important? First, podcasts are another innovative way for B2B marketers to communicate directly with their target audiences. Second, podcasts allow marketers to deliver fresh, authentic content, to humanize their companies, to position their companies as thought leaders and to encourage creative thinking. And third, podcasts are becoming the "medium of choice" for customers and prospects who want information fast — in an easily digestible format.

 
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