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Ad Networks > PPC Ad Networks


Pay Per Click - Advertisers bid on "keywords" that they believe their target market (people they think would be interested in their offer) would type in the search bar when they are looking for their type of product or service.


	Results 1 - 19 of 19 matches	Sort Results By : Published Date \| Title \| Company name

Email Marketing Goes Social by SilverPop Engage , Mar 23, 2009 While the World Wide Web continues to generate exciting new forms of human interaction, including such Web 2.0 offshoots as social networking and video-sharing sites, wikis and blogs, what is just as exciting are the new engagement-marketing opportunities that result from the joining of both old and new Internet-based communication technologies. Email and social networks represent such a nexus.

The SiteSpect Difference: A Unique Non-Intrusive Approach to Multivariate and A/B Testing by SiteSpect , Feb 25, 2008 Whether you are looking to increase the effectiveness of your pay-per-click advertising, convert more browsers into buyers, or increase the average order value from loyal customers, website testing and optimization should be a major part of your strategy. But what should you look for in a multivariate testing vendor?

Business.com's 2009 Business Social Media Benchmarking Study by Business.com , Nov 06, 2009 Benchmark your business social media initiatives with this free whitepaper summarizing insights from nearly 3,000 North American businesses - the largest study of business social media use conducted to date. Discover valuable insights into company social media initiatives designed to drive web site traffic, engage customers and build brands.

Managing Search In-House? Spotting Trends, Identifying Benchmarks Overcome Challenges, Improve Retur by Acquirgy , Oct 28, 2009 If you're managing search in-house, this exclusive White Paper from Acquirgy will help you identify negative trends, and provide critical suggestions to reverse them. If you're considering bringing search inside, this White Paper will help you implement the transition successfully. For both readers, it will provide a roadmap to improve ROI and increase efficiencies.

Marketing Detox: How to Get Off Google AdWords PPC Crack by HubSpot, Inc. , Aug 26, 2009 Break Google AdWords Addiction. Too often, businesses get addicted to the Google AdWords PPC Crack and forget that there are other ways to draw traffic and leads to their website.

Multilateral Online Marketing (MOM) - The Battle Plan by Fathom SEO. , Jul 24, 2009 Learn How to lower marketing costs and increase market share. In today’s economy, at the moment in time someone is searching for what you offer, how fiercely are you competing to be found?

Building B2B Brands with Search Marketing by Business.com , Jul 20, 2009 Not long ago, search marketing and branding were viewed as two entirely different aspects of the marketing mix. Like oil and water, they didn't mix. In reality, brand building and search marketing are inextricably linked and actually tend to drive better overall marketing ROI when working together. Get the 5 simple but effective tips to build B2B brands with search marketing.

10 Tips to Improving Your Search Marketing ROI: BtoB Search Guide by Business.com , Jun 03, 2009 Download B2B search marketing tips from over 140 top B2B search marketing agencies and the experts at Business.com. This whitepaper offers key insights and tips to help B2B marketing professionals quickly deliver better search marketing ROI.

Unlocking the B2B Web Analytics 'Black Box' by Business.com , Jun 03, 2009 At a time when most businesses are facing lengthening sales cycles, reduced budgets and staff cut-backs, it's imperative to keep leads flowing into the business and at a lower cost. In this study of over 27,000 B2B web sites, Business.com found 93% of B2B companies are in danger of having their best intentions come back to haunt them. Learn more today!

How to Boost Your Earnings Per Click - A Special Report for Publishers and Ad Networks by Click Forensics , Jun 25, 2008 The growing problem of decrease traffic quality is making advertisers think twice about where and how they spend their advertising dollars. Learn how to keep them happy and buying in this special report from Click Forensics.

Paid Search: Follow the Money by Oneupweb , Jun 24, 2008 Paid Search produces results. Learn when, where and how with Oneupweb's white paper, Paid Search: Follow the Money.

Why Paid Search Campaigns Often Fall Short of their Volume Targets by Marin Software , Jun 24, 2008 One of the big challenges in search engine marketing is getting all of the volume you want from your campaign. However, the available volume in paid search is sometimes limited, and prevents you from getting to where you want to in your campaign. In other words, people only search so much on keywords related to your campaign, and there is nothing you can do with your paid search campaign that can change that. Getting at as much (profitable) volume as you can is what it ends up being all about.

The Marketing Imperative for 2009: Build a killer lead nurturing program by TailoredMail , Feb 27, 2009 In these trying times, no greater low-hanging-fruit opportunity exists than implementing a successful lead-nurturing program. But, creating one requires careful thought and planning – which this paper outlines. What are some key steps your organization should take to building a successful program? What marketing-platform capabilities should you consider to help you get the results you want? Get the answers today!

Ad Networks and How to Choose Them by Sportgenic , Jul 24, 2008 This white paper provides the digital media professional with a comprehensive introduction to digital ad networks. It explains what ad networks are, the roles they play for advertisers, and the key market segments of the business. It also offers advice on how to select an ad network for your brand.

7 Ways to Stop & Prevent Click Fraud - A Special Report by Click Forensics , Jun 25, 2008 What is click fraud? Who is committing it? Why should you be concerned about your paid search campaigns? Learn how to identify if you are at risk with this special report from Click Forensics.

Analytics Tips: Wrong Keywords May Be Hazardous To Your Health by Engine Ready , Jun 08, 2007 Besides being a terrible drain on your online budget, using the wrong keywords in your PPC accounts can probably make you feel ill as you wonder how your competitors can afford to keep their listings ahead of yours. Discover how your analytics can easily cure those ills and get you on track for higher returns on your PPC investment.

Case Study: AFS Increased Sales By 89% Using Engine Ready AdPilot by Engine Ready , Jun 05, 2007 In its quest to continue increasing market share, American Financial Services (AFS) began to realize the importance of a solid analytics package to help develop and track a list of targeted keywords in several pay-per-click search engines. Additionally the highly competitive nature of their most popular keywords was creating a considerable marketing challenge.

5 Secrets to Increase Website Traffic by VisiStat , Mar 22, 2007 This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.

Learn how Direct Agents Inc Drove Highly Targeted Traffic to Their Website by IndustryBrains , Jan 16, 2007 Based on the principle that not all clicks are equal, IndustryBrains’ site-specific content targeting solution enables Direct Agents’ financial and technology direct marketing clients to reach the highest quality audience.



	Results 1 - 19 of 19 matches	Sort Results By : Published Date \| Title \| Company name